Cosmoprof Worldwide Bologna 2025 - Post Show | Olivier de LA TOURNELLE
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Cosmoprof Worldwide Bologna 2025 - Post Show | Olivier de LA TOURNELLE
Over the past years, I’ve seen a clear pattern: Some distributors grow 30–40% YoY with PHYT’S and GAMARDE. Others stay flat. The difference is rarely the brand and products alone. It’s alignment: 1️⃣ Clear positioning, sharing the sames values and commitments 2️⃣ Education-driven selling (sell-through > sell-in) 3️⃣ Long ...
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