Using AI for different types of marketing content. Generative AI tools such as ChatGPT, Gemini, Jasper, Copy.ai and ...

The market for automotive financing for passenger cars is projected to rise as spending power rises, the number of female drivers increases, customers’ lifestyles change, the level of automotive ...

Abstract: Customer segmentation is an important aspect in aiding businesses to comprehensively understand their customer base and tailor their marketing strategies for optimal effectiveness.

Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product development for business success.

For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...

In an increasingly complex and globalized business world, precise data and in-depth analysis have become more than just strategic tools. They form the foundation for sustainable decisions that ...

The Black Friday Cyber Monday (BFCM) weekend is prime time for ecommerce businesses. But Black Friday is the day with the highest number of emails sent all year. And with fierce competition from ...

Quantzig worked with the client to streamline this complex business framework and identified customer segments which helped the client to build a highly scalable marketing strategy based on customer ...

Smarter segmentation starts now. AI connects scattered customer data to allow more precise, real-time audience targeting across every channel. Online meets offline. Linking digital behavior with ...

AI spotlights pain points. AI-powered customer analysis uncovers hidden frustrations and helps brands refine messaging, improve CX and reduce churn. Smarter segmentation wins. AI-driven customer ...

Understanding customer feedback is important to improve products and services, enhance customer satisfaction, and drive business growth. Several customer feedback analysis tools have emerged to help ...