The TAG Heuer Monaco is a special edition of a famed square-case watch that’s inspired by an iconic Formula 1 race. Did you catch the Monaco Grand Prix on Sunday? While the attention was rightfully ...

Since TAG Heuer is a part of the LVMH group, it introduced new watches into the market during LVMH Watch Week, including timepieces that celebrate its title as the Formula 1 official timekeeper. Apart ...

To our eyes, the similarities are subtle at best, but it’s hard to deny that the new timepiece is striking. What’s not subtle is its price at 150,000 Swiss Francs, or around $186,000. The Air 1 is ...

Last month, a surreptitious early glimpse of TAG Heuer’s full-scale revival—officially revealed today—of its iconic plastic-cased 1980s watch, the “Formula 1,” appeared in the fitting setting of the ...

It’s time for retro-plastic watch mania again—or, at least, it is if you’re based in one of just seven cities worldwide, or are prepared to move very fast online. Dropping next week is the reborn TAG ...

Take the iconic TAG Heuer Monaco, give it an all-black finish and what do you get? A bunch of watch enthusiasts giddily nicknaming it “Dark Lord.” Yes, watch collectors can be a nerdy bunch — and this ...