Forbes contributors publish independent expert analyses and insights. Data, Analytics and AI Strategy Advisor and Researcher An analysis of more than 1000 organizations generating measurable value ...

What data helps investment managers spot opportunities in volatile markets? We explore how alternative and unstructured data, ...

Many car dealers are having a difficult time using data insights from automotive research successfully because of a range of different problems, according to new research by Cox Automotive. The Cox ...

LOS ANGELES—Health insurers have access to a bevy of valuable data, and the push toward interoperability made it easier for those data to be shared with providers. Ashok Chennuru (Elevance Health) The ...

Unknowns exist in a spectrum, or more accurately, a 2-by-2 matrix. It’s described in a thirteenth-century poem written by Persian poet Ibn Yamin, which reads: One who knows and knows that he knows ...

Today's businesses are overwhelmed by data, but the challenge is turning this information into meaningful insights that drive growth. Artificial intelligence (AI) is helping organizations transform ...

Data-driven marketing in B2B has become more essential than ever in an industry that relies on measurements, personalization, and specific customer personas. So what is it exactly, and what are the ...