Opinions expressed by Entrepreneur contributors are their own. I’ve always been a little nonplussed by those who imagine a distinction between salespeople and ad writers. Essentially, they do the same ...

Opinions expressed by Entrepreneur contributors are their own. Most business owners overcomplicate marketing, leading to greater cost and more wasted time. Simple marketing strategies often outperform ...

Facebook Ads is easily one of my favorite platforms to run ads across the entire customer journey. There are so many targeting options and placements – the opportunities are endless. Done right, you ...

An advertisement and a sponsorship are often discussed as the same thing. However, a sponsorship is typically regarded as a stronger and deeper relationship than a simple advertising exchange of value ...

Though they're a great way to boost short-term sales of products and services, promotions can also lose their impact over time. Senior marketing consultant and MarketingProfs seminar presenter Michael ...

PEACHTREE CITY, GA – Introducing a highly original and innovative advertising offering, Rinnai America Corporation launches the Rinnai PRO 360 Ad Packages. Developed for Rinnai PROs, the advertising ...