Few internet trends disturb me more than the popular videos of people using household items to apply their foundation. From the backs of smartphones to tampons, I’ve seen it all — and I never want to ...

Listen, if you tried this iconic sponge and weren't impressed, I'm almost positive you were using it wrong, because it's actually magical. Unlike a regular foundation brush or dry makeup sponges, ...

TODAY contributor Jill Martin returns to TODAY with more Steals and Deals on innovative beauty products. Check out bargains on makeup applicators, skin care sets, hair stylers and more.