Despite the widespread recognition of data-driven marketing and its effectiveness, most companies are still missing the mark. Success in marketing hinges on the ability to transform data into ...

Science X is a network of high quality websites with most complete and comprehensive daily coverage of the full sweep of ...

Data-driven marketing in B2B has become more essential than ever in an industry that relies on measurements, personalization, and specific customer personas. So what is it exactly, and what are the ...

EY is combatting the trend of disengaged employees with hard data. "We continue to leverage listening data extensively, but what's been cool is we've now combined that with much more operational data, ...

Marketing leaders say the greatest challenge they face in executing a data-driven marketing strategy is targeting segmented audiences, according to recent research from Ascend2. The report was based ...

After years of providing valuable content and insights into Bitcoin investing, I’ve spent countless hours analyzing data and reviewing charts to help you build a strong foundation for your Bitcoin ...

No one wants to be admitted or readmitted to the hospital. For skilled nursing facilities, preventing these readmissions is a top priority, not only for the well-being of residents but also for the ...

Learn how to make data-driven SEO decisions for consistent results. Discover the power of leveraging data for effective SEO strategies. In SEO, making strategic decisions without empirical data is ...

Gunjan Paliwal is Sr. Product Marketing Manager at Meta, which builds tech that helps people connect, find communities & grow businesses. In today's hyper-competitive business landscape, selecting the ...