Vision-setting as an organizational practice sometimes gets a bad rap, perhaps because too often, it’s done badly. As an advocate for long-term strategic visioning, I would argue that those who ...

Crafting effective vision and mission statements is one of an organization's most important undertakings. These statements provide brand identity for internal audiences, external stakeholders and ...

Opinions expressed by Entrepreneur contributors are their own. Business owners often possess some pretty lofty goals for running and growing their businesses. Maybe they want to reach $5 million in ...

Maintaining the status quo is an organizational death sentence. To prevent this, an organizational vision that communicates the leaders’ strategic intent and points to the direction in which the ...