New solution gives brands cross-platform view of actual purchase behavior, not just clicks and impressions from one retailer SAN JOSE, Calif., Jan. 6, 2026 /PRNewswire/ -- PayPal today announced the ...
NBCUniversal has been working to bundle its increasingly splintered inventory to make the media buying process more actionable across screens. For a company like NBCU, that means yearslong product ...
Disney Advertising Sales today announced it has tapped Horizon Media to help expand the measurement capabilities of its data clean room. The company also said that it plans to invest more deeply in ...
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