Schema.org is a collection of vocabulary (or schemas) used to apply structured data markup to web pages and content. Correctly applying schema can improve SEO outcomes through rich snippets.

If you're building services it's critical that you support the developers who will create and read your service's messages. JSON Schema lets you support the three principles of good message design in ...

JSON is the leading data interchange format for web applications and more. Here’s what you need to know about JavaScript Object Notation. JSON, or JavaScript Object Notation, is a format used to ...

Google uses structured data to better understand what a webpage is about by classifying the topic, identifying important parts of the webpages like logos and images, and displaying webpages ...