Text message marketing is a great tool for reaching customers instantly, but done incorrectly, it can send your subscribers straight to the “opt out” button. One of the most important rules of text ...

Text message marketing and email marketing both cater to business owners looking for an affordable mass communication method. Both marketing methods encourage brands to send out valuable information ...

Now that Google offers expanded text ads, some marketers are still writing ads with the old, standard format in mind. But knowing how to put the expanded format to good use can benefit marketers and ...

Opinions expressed by Entrepreneur contributors are their own. Infographics were really hot between 2009 and 2011 in the digital marketing world. And while they’ve become a little less popular over ...

An infographic by Text Marketer reveals that 84 per cent of customers want to receive appointment reminders, 61 per cent want order confirmations and 89 per cent would like delivery notifications via ...

Text talk – OMG, it’s all over our mobile phones and social media sites. While it’s handy when trying to keep communiqués to 140 characters or less, is it beating traditional English language into ...