Forbes contributors publish independent expert analyses and insights. I write about strategy. In other genres that is pretty common. Think of autobiographies, history books, and travel guides. In ...

There are a ton of reasons why you might consider writing books. You might want to prove your expertise on a given topic or create a funnel for your business. You might need a book in order to ...

Here are the benefits of creating an e-book for your business, and how you can create one, step by step.

Many of us write books in our heads yet publish none. Empty sheets and blank screens can be intimidating. Yet time, content or resourcefulness are usually not the main culprits that stop us from ...

A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...

When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...

In book publishing, like any part of the media world, there’s an oversupply of content and scarcity of “eyeballs,” or attention. As media continues its expansion into streaming, podcasts, and the ...