With handmade banner industry dying and political parties awash with money to spend on advertisements, a comparatively new industry is set to capitalise on the opportunity and make handsome profits in ...

During the 2019 Lok Sabha elections, political parties spent nearly 80% of their campaign budget on traditional mediums such as newspaper advertisement, radio advertisement, and flex hoardings, and ...

Following the ban by the Bruhat Bengaluru Mahanagara Palike (BBMP) on display of flex and banners in the city, advertisers are making use of cotton to print their advertisements. While the civic body ...

Print manufacturers have started to react to the shift to hybrid working, arming channel partners with more flexibility to give them options to cover customers’ workers who are based at home. Last ...