Symmetry in advertising uses a sense of balance and proportionality to appeal to a target audience. Small businesses often do not have the capital for large advertising campaigns. Therefore, using ...

There's something inherently pleasing about things that match – from matching pillows on a couch to matching paintings on either side of a room. These elements create a sense of cohesion, balance, and ...

The human visual system exhibits a remarkable ability to decipher the three-dimensional structure of the world from two-dimensional retinal images. Central to this process is the utilisation of shape ...