CX leaders are turning data into strategy. Here's how to craft stories that actually influence CX decisions — not just report numbers. The interest in crafting solid data storytelling has grown en ...

If there’s one thing that characterizes the Information Age that we find ourselves in today, it is streams of data. However, without proper ways to aggregate and transform this data into information, ...

Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

Data can often feel overwhelming—rows upon rows of numbers, scattered information, and endless spreadsheets that seem to blur together. If you’ve ever stared at a dataset wondering how to make sense ...

For years, companies have been moving their most valuable customer data into countless different systems used by marketing, ...

Advanced data visualization and analytics have become central to enterprise IT strategies as organizations face rapid data growth from cloud services, software-as-a-service applications, edge devices, ...

What makes a data visualization truly memorable? Is it the sleek design, the clever use of color, or the ability to distill complex information into something instantly understandable? The truth is, ...

The MPS Data Visualization & Communication (DV&C) program equips you with the tools to translate complex information into powerful stories that grab attention and move people to action. With a ...

Data scientists can use data visualizations to make their information more actionable. Illustrations, graphs, charts and spreadsheets can turn dull reports into something illuminating, where it’s ...

Nobody needs an AI tool. They need a better way to get to XYZ,” said Leslie Welch, a SHI International data architect who dedicates time to mentorship.

Every retail initiative, whether it’s AI, personalization or supply-chain transparency, depends on trustworthy customer data.

Posit’s ggbot2 is a voice assistant for ggplot2. Tell it what you want in a spoken conversation, and it will generate plots and ggplot2 R code from your data. Typing questions into a chatbot is nice, ...