Dolphin Entertainment CEO Bill O'Dowd details how the creator economy has changed consumer product launches on Variety's 'Strictly Business' podcast.

Investors love AI startups, but they're also making bets on the power of human creators. Creator economy startups have pulled in hundreds of millions of dollars from investors this year. Business ...

LONDON, ENGLAND - MAY 10: A shopper carries bags through the Oxford Street financial district on May 10, 2024 in London, England. The Office for National Statistics (ONS) revealed that the UK's gross ...

NEW YORK--(BUSINESS WIRE)--Creator Ventures, an early stage venture firm investing in companies empowering the next generation of the consumer internet, today announced it has raised a $45 million ...

ShopMy, a platform designed to transform creator marketing into measurable performance channels, has launched its first consumer-facing shopping platform. At the new platform’s core is Circles, a ...

Gen Z makes up a large portion of global consumers with their spending influencing what becomes mainstream. If a brand leans heavily on traditional advertising, they risk losing relevance with younger ...