Super Bowl ads are as big a part of the annual tradition as buffalo wings, with brands shelling out enormous sums – over $10 million in 2026 – to secure commercial space during the big game.

Super Bowl LX aired on Sunday, Feb. 8, 2026, and the Seattle Seahawks defeated the New England Patriots 29-13, in a game that saw 30 of the 42 total points scored in the fourth quarter. The game also ...

Super Bowl commercials 2026 delivered unforgettable ads with celebrities, AI themes, trailers, and humor that turned $7M ...

The cost of Super Bowl commercials continues to rise. Here's a look at how much a 30-second ad is this year.

USA TODAY Ad Meter needs your help rating the best big game commercials.

Add Yahoo as a preferred source to see more of our stories on Google. For some fans, Super Bowl commercials are as big a part of the experience than the game itself. This year, prices for a 30-second ...

What is the cost of a Super Bowl commercial ad in 2026? The sporting event kicked off at Levis Stadium in Santa Clara. Here are all the details about the ad costing for Super Bowl 60.

The Super Bowl commercial rush has reached the exciting point where rumors become releases, with multiple brands announcing plans to air spots during the Big Game on February 8, 2026. That also means ...