Google has said that its most recent major search update, the inclusion of the BERT algorithm, will help it better understand the intent behind users’ search queries, which should mean more relevant ...

It is no secret that artificial intelligence impacts society in surprising ways. One way that most people have used AI without their knowledge is when searching on Google. When doing so, it is likely ...

Google recently published a research paper on a new algorithm called SMITH that it claims outperforms BERT for understanding long queries and long documents. In particular, what makes this new model ...

Google may be selling a lot of its own hardware nowadays, but its main moneymaker is Google Search. Even the hardware is practically an avenue that leads to Search, considering plenty of Google's most ...

TW-BERT is an end-to-end query term weighting framework that bridges two paradigms to improve search results Integrates with existing query expansion models and improves performance Deploying the new ...

Monitoring Google’s algorithm updates is a constant task—especially since Google doesn’t always clarify the reasons behind the regular changes in the SERP (Search Engine Results Page). Generally, ...