LONDON--(BUSINESS WIRE)--The top 10 consumer trends for 2017 were revealed today by market research company Euromonitor International. According to the report, ‘Top 10 Global Consumer Trends for 2017’ ...
Authentic has long been one of the biggest buzzwords in marketing and branding, so much so that we’re tempted to tune it out. Is one true-to-its-roots, heritage, homespun, honest, artisanal company ...
Forbes contributors publish independent expert analyses and insights. I write about navigating the unspoken rules in today’s workplace. Authenticity is such a hot word but what does it actually mean ...