Apple Vision Pro owners have a new Apple Immersive video available to watch from today. "Debut at the BBC Proms" is a full ...

Apple is rolling out a new slate of Vision Pro content, amongst the first shot with Blackmagic’s URSA Cine Immersive camera and edited in DaVinci Resolve Studio on Mac. Credit where credit is due, ...

But much of the progress the Vision Pro has made hasn’t stemmed from the routine tick-tock of software and hardware updates. Apple has also been throwing itself into the equally vital work of getting ...

Apple Immersive Video has long been seen as one of Vision Pro’s most unique and compelling features. It enables 180-degree entertainment experiences that are impossible to replicate with a TV home ...

Apple and its content partners are working on new immersive films designed for the Vision Pro headset, including sports, travel, music, and nature-themed films. Immersive video is a major selling ...

The timing is hard to ignore, according to John Gruber on his blog Daring Fireball. He floated an intriguing possibility: Apple could use its March 4 Apple Experience event to announce and possibly ...

Apple Vision Pro users will be able to experience select NBA games in an immersive way for the 2025-26 season, Apple announced on Friday. Some Los Angeles Lakers matches will be in Apple Immersive ...

Apple announced its next slate of immersive films for Vision Pro, coming from Audi F1 Project, the BBC, CANAL+, CNN, HYBE, MotoGP, and Red Bull. The company says its next batch of immersive ...

View post: I Just Watched Natural Selection's New Super Sessions: Here Are My Honest Reactions Never a company to shy away from a shinier, more high-tech way to experience the world, Apple has thrown ...

Here’s the description for the experience, which clocks in at just above eight immersive minutes: Walk on air where snow-powdered peaks scrape the sky. Swiss actor Carla Juri joins you on an ...

From MotoGP victories to emperor penguins and K-pop debuts, Apple Immersive is adding seven new films that put viewers right in the middle of the action. On Monday, Apple previewed seven new entries ...